We don't just write proposals — we engineer wins. Using the proven Shipley methodology and a disciplined color team review process, we build submissions that evaluators can score high and remember.
Most businesses jump straight to writing proposals. We start earlier — building your foundation, finding opportunities before competitors, and positioning you to win before the RFP even drops.
The Shipley method is the gold standard in proposal development, but we don't apply it cookie-cutter style. Every business is unique, so we adapt the methodology to fit your capabilities, culture, and competitive position.
Every proposal is written from the evaluator's perspective, not yours. We answer what they're actually scoring.
Your unique value woven throughout — not generic claims anyone could make. Themes that make evaluators remember you.
Answer every requirement explicitly before adding anything else. A non-compliant proposal is a disqualified proposal.
Graphics and action captions that evaluators remember during scoring. We design for the way evaluators actually read.
The Shipley color team system catches roughly 95% of issues before submission. Each color represents a distinct review stage with its own goals, participants, and deliverables.
The earliest review. Validates the win strategy, themes, outline, and proposal plan before significant writing begins. Ensures the approach is sound and the team is aligned.
Reviews the draft at roughly 60% completion. Focuses on strategy, themes, compliance, and overall direction — not grammar. Catches structural problems while there's still time to fix them.
The most rigorous review. Evaluators score the near-final proposal exactly as the government would — against the RFP's evaluation factors. This is the last chance to fix substantive issues.
The final polish. Confirms the proposal is compliant, complete, consistent, and submission-ready. No new content — just production-level quality control before it goes out the door.
Every phase has clear deliverables and deadlines. Timeline adjusts based on RFP complexity; expedited timelines are available for urgent needs.
Understand requirements, your capabilities, and the competitive landscape. Build the compliance matrix — every requirement mapped to a response location.
Win themes defined. Outline locked. Writing assignments distributed. The blueprint for the entire proposal is set.
All volumes drafted with your SME input. Graphics and action captions built alongside the narrative.
~60% complete. Strategy, themes, and compliance reviewed. Structural issues caught while there's time to fix them.
~90% complete. Government-style scoring against evaluation factors. Strengths, weaknesses, and deficiencies logged.
Final quality check and production. Submission-ready package delivered or submitted on your behalf.
We meet you where you are — full proposal development, an independent review, or support for a specific volume.
End-to-end proposal writing from RFP analysis to submission-ready package. Ideal for first-time bidders, complex RFPs, or when you need a turnkey solution.
Independent review of your draft proposal — scored exactly as the government would. Ideal when you've written the proposal and need an objective evaluation before submission.
Develop past performance volumes and reference packages that prove you can deliver. Ideal when your experience is strong but the narrative needs work.
Targeted writing support for a specific volume or section. Ideal when you have the proposal managed but need expert help on the technical approach or management plan.
Every full proposal development includes these components, built to be scored.
Every requirement mapped to your response location.
One-page capture of why you should win.
Your solution, methodology, and innovation.
How you'll manage, staff, and quality control.
Relevant experience that proves you can deliver.
Key personnel, org charts, and labor categories.
Competitive pricing with appropriate support.
Formatted, bookmarked, submission-ready files.
Typical full proposal development runs 2–4 weeks depending on RFP complexity. We can start within 48 hours of receiving your RFP and provide a scope, timeline, and quote within 24 hours. Expedited timelines are available for urgent needs.
No reputable firm can guarantee a win — the government's decision is outside anyone's control. What we guarantee is a compliant, evaluation-ready proposal built on a proven methodology. If you don't win, we analyze the debrief and help you improve the next one.
We provide debrief analysis and lessons learned. Many of our long-term clients lost their first proposal and went on to win consistently — the debrief is where the next win starts.
Yes. We support orals preparation, slide development, and rehearsal coaching as part of full proposal development or as a standalone engagement.
That's exactly what the targeted support options are for — Red Team Review, Past Performance Support, or Technical Writing Only. You don't have to buy a full proposal to get expert help where you need it.
Send us your RFP and we'll provide a scope, timeline, and quote within 24 hours. No obligation, no pressure.
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